ConvertKit (soon to be Kit) VS Other Alternative Autoresponders through Email Automation
Visit most email marketing providers official websites and you’ll see a page where they list out their features and pricing while comparing them to what their rivals are offering. Of course, the sales copy will always be slanted just enough to make their platform seem like the best option for you. This is marketing and it’s the norm. You, however, need to be savvy and shrewd when deciding on an email marketing platform. They all have pros and cons, but ultimately, what matters is that you choose what is RIGHT for you and your business. Let’s take a quick look at how ConvertKit (soon to be Kit) vs alternative autoresponders compares.
- If you’re a beginner, you’ll NOT need the advanced features of InfusionSoft or the more expensive autoresponders. ConvertKit (soon to be Kit) costs less and has fewer features, but it’s all you need if you’re a beginner.
- While ConvertKit (soon to be Kit) costs slightly more than GetResponse, Aweber and MailChimp, it doesn’t charge you twice for the same subscribers. It’s subscriber-based and not list-based. So, as your business grows and you have more forms and lists, you’ll actually save money with ConvertKit (soon to be Kit) since you won’t be paying for duplicate emails.
- ConvertKit (soon to be Kit) has a tagging and segmentation feature that allows you to tag subscribers who show interest in your emails when they click on your links or if they’ve purchased products from you. These features allow for more targeted marketing without overburdening your subscribers with emails. This will lead to higher open rates and better conversions. Platforms like MailChimp do not have this tagging feature.
- ConvertKit (soon to be Kit) tends to have an above-average email deliverability rate because of its simple, text-based emails. This advantage alone has made many marketers switch to ConvertKit (soon to be Kit). With lower bounce rates, fewer emails landing in the spam box, and better segmenting it’s easier to make more sales and profit with your email marketing efforts. ConvertKit (soon to be Kit) comes out tops here.
- ConvertKit’s (soon to be Kit) easy-to-use interface makes it more desirable to beginner marketers and even experienced marketers who want a simpler way of doing things. As compared to AWeber, which seems to be stuck in the Dark Ages and is unwieldy to say the least, ConvertKit is far simpler to use and almost intuitive. In fact, it’s easier to learn and master ConvertKit than it is to figure out ActiveCampaign, InfusionSoft, AWeber, etc. That said, some of the other email marketing platforms do have more advanced features that ConvertKit (soon to be Kit) doesn’t have yet. It all depends on where you are in your marketing journey and what you’ll need. If you need a specific feature that’s not available in ConvertKit (soon to be Kit) but InfusionSoft has it, then the latter should be your choice. The same applies with integrations. ConvertKit integrates with several different platforms such as Shopify, Woocommerce, MemberMouse, Teachable, Integromat and many more. But, it’s best to check the list to see if it integrates with what you need it to, before you buy it.
Click here to check out their pricing plan – remember, it’s free for your first 10,000 subscribers
Best Autoresponder for Small Businesses
In conclusion, most marketers from beginners to advanced would do great with ConvertKit (soon to be Kit). It may not be as cheap as some of the other autoresponders, but it’s still affordable and has more benefits than most of the cheaper ones.
At the end of the day, it’s best to visit the ConvertKit (soon to be Kit) official website and let yourself be blown away by just how practical, effective and profitable this email marketing platform can be. Check out ConvertKit (soon to be Kit) by clicking on the button below. You’ll be glad you did.
Click the button to find out more about ConvertKit (soon to be Kit)
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By the way, if you are switching from another autoresponder platform, if you have a Creator or Creator Pro plan, you can contact them and they will get you setup on ConvertKit (soon to be Kit) for free – click here to learn more about that